Join our flagship program and become a People & Culture leader who doesn’t just play the game, but owns it!

BEYOND

BEYOND: for People leaders who want to take it to the next level

The expectations are higher than ever: you’re asked to translate business strategy into a winning People strategy, create the conditions for high performance, navigate organizational dynamics, shape culture, own your metrics, rethink work with AI, support leadership, design rewards, and attract and retain talent.

And now AI is accelerating that shift.

BEYOND helps you move beyond the day-to-day and into the strategic People leadership role your scale-up needs now.

Aiming to own the bigger picture, navigate organizational dynamics and master strategic HR topics.

Do you recognize this:

Knowing AI impacts everything, and that hype and generic tool demos won’t get you where you need to go.

Craving a sparring partner – someone to bounce ideas off of, challenge your perspectives, and help you grow.

Curious about how other successful companies have tackled similar challenges and eager to learn from their experiences.

Being pulled into day-to-day tasks, leaving little time for the strategic topics that truly pique your interest.

Want to become a strong, strategic HR leader?

That’s why we’re introducing BEYOND by People masterminds, our flagship program to unlock your full strategic potential as a Head of People or VP People. We understand like no other the challenges in the landscape of People & Culture in fast-growing organizations. We know what it takes for an organization to truly thrive. This goes far beyond just the HR perspective, it calls for a holistic understanding of People leadership in a scale-up. 

Our program is designed to equip you with the knowledge, skills and tools needed to thrive in dynamic environments and make a significant impact in your organization. What once seemed like a maze has been transformed into clear routes to success.

By enrolling in BEYOND, you can expect to:

Learn how to lead People & Culture in the age of AI

Master strategic People leadership and business acumen

Gain a holistic understanding of organizational dynamics

Be inspired by industry experts and network with like-minded peers

Elevate your leadership skills and become a stronger strategic partner

  • 8 face-to-face, in-depth modules for a deep dive into essential topics.

  • 6 online masterclasses full of strong insights, lessons learned and practical know-how from experts in the field.

  • 2 individual, online coaching sessions to tailor the lessons learned even more to your unique situation.

  • There are 15 spots available, so enroll soon!

The BEYOND program consists of:

Investment: € 5.775,- (ex. VAT)

Prefer to spread the cost? The investment can be paid in instalments.

In the BEYOND program, you'll learn:

Highly experienced scale-up HR leaders sharing their journey

Interactive learning format (in-person and online sessions)

Strategic approach to HR and organizational dynamics

Focus on real-world application and tangible output

Lots of opportunities for networking and collaboration

What sets BEYOND apart from other programs is our unique blend of:

Featured Speakers

The
program hosts

The program is packed with interesting People leaders and experts who will share their knowledge and experience. With Anke Berends and Kristel Moedt present throughout the entire program, to guide you every step of the way.

Who is this program for?

This program is meant for start-up and scale-up People leaders, with an end-to-end responsibility for the People & Culture domain, like a Head of People & Culture or a VP People. With a focus on strategy, business acumen and best practices, BEYOND is your pathway to success.

To ensure everyone gets the most out of the program and learns from their peers, we'll have a brief intake with everyone after sign-up before your spot in the program is confirmed.

Investment: € 5.775,- (ex. VAT)


Now is the time to invest in your professional growth and development. Join BEYOND today and unlock your potential as a strategic People leader.

This is not a training program. BEYOND is the smartest and fastest way to work with top experts to boost the entire People & Culture domain in your company.

We're confident that you'll love the program. That's why we offer a 100% money-back guarantee.

Prefer to spread the cost? The investment can be paid in instalments.

Dates 2027 cohort:

  • 8 live modules will be divided over 4 days

  • Dates

    Day 1: Thursday 4 February ‘27

    Day 2: Thursday 11 March ‘27

    Day 3: Thursday 8 April ‘27

    Day 4: Thursday 13 May ‘27

  • Location: Amsterdam

  • 6 online masterclasses will be scheduled in between

  • 2 online individual coaching sessions will be scheduled during the program

About People masterminds

People masterminds is a team of experienced scale-up People & Culture leaders. What began as a crazy podcast idea, is now a boutique consulting firm, driven by a team of seasoned professionals who’ve walked the walk as Head of People, VP People, or Chief People Officer in numerous international scale-ups.

We've all been there and know what it takes to scale and change. Traditional HR strategies just won’t cut it in the scale-up world. Been there, done that. We also learned that you can’t approach any HR topic in isolation.

That's why we always view them through a wider organizational lens, a full Organizational Development perspective.

Either way, no cookie-cutter advice from us. We bring you the goods - real insights, game-changing tips, practical cases, and the bads - made mistakes, bloopers, and many lessons learned. With extensive experience at more than 50 scale-ups such as Bynder, Adyen, Backbase, Tony’s Chocolonely, Dott, Bitvavo, Loop Earplugs, Vandebron, Hubs, and Basic Fit you will have the right knowledge and skills at your service.

 FAQs

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